Columbus, Georgia --(Ammoland.com)- Realtree President and CEO Bill Jordan announced today a strengthening of the business partnership between the Realtree and Duck Commander teams.
Beginning immediately, Realtree will assume primary administrative duties related to the licensing of Duck Commander and Buck Commander products.
“We’ve worked closely with Phil and all the Duck Commander guys for over eight years now,” said Jordan. “It’s remarkable what they have built throughout the company’s 40-year history. We’ve been fans and believers in all they do for many years, and we look forward to helping them continue the growth of the Duck Commander brand.”
“An area that has really grown quickly for Duck Commander is product licensing,” said Realtree VP of Licensing Brad Schorr. “Of course, this is one of Realtree’s core strengths. Thankfully, we’ve built a strong level of trust with everyone in the Duck Commander and Buck Commander camps, and we are really pleased that they asked Realtree to support this part of their business.”
Duck Commander products featuring Realtree camouflage are already found widely in the market place. This strengthened partnership will ensure that consumers find an even greater selection of the Duck Commander/Realtree products they want and need.
“Working with the Realtree guys on new products was an easy business decision,” said Duck Commander CEO Willie Robertson. “Not many companies have a better grasp on the start-to-finish product cycle, and it’s clear they’re in business for the long run. It’s a real partnership that gives me one less thing to worry about.”
Companies interested in licensing Duck Commander and Buck Commander products are asked to contact Realtree here: http://www.realtree.com/company/duck-commander-licensing-and-licensing-application.
Realtree is the world’s leading camouflage designer, marketer, and licensor with over 1,500 licensees utilizing the Realtree camouflage brand. Thousands of outdoor and lifestyle products are available in Realtree camouflage patterns. In addition, Realtree is committed to supporting individuals and groups that work to ensure our outdoor heritage, the conservation of natural places, and the wildlife that resides there. Realtree promotes its products and relationships widely on television, as well as through www.Realtree.com and many other outlets.
About Duck Commander:
From humble beginnings in the flooded timber of north Louisiana, Duck Commander has grown over the last 40 years on three simple principles: Faith, Family, and Ducks. Duck Commander Phil Robertson and his legendary band of duck call builders and waterfowl hunters bring their wide variety of branded clothing, outdoor gear, cooking products, household goods, and related accessories to their 11.8 million (and growing) Duck Dynasty television fans on A&E and die-hard waterfowlers all across the world. www.duckcommander.com