OIA To Offer Vigorous Outdoor University Curriculum at Outdoor Retailer Winter Market

Program Includes More Than 40 Sessions.

Outdoor Industry Association
Outdoor Industry Association

Boulder, CO –-(Ammoland.com)- Outdoor Industry Association (OIA) will present nearly 50 educational sessions as part of Outdoor University at Outdoor Retailer Winter Market in Salt Lake City.

Sessions begin on Wednesday, January 22 and continue through Friday, January 24 2014. All sessions are included with an Outdoor Retailer registration.

The educational sessions at Outdoor University at Outdoor Retailer (OU at OR) cover subject matter relevant for retailers, manufacturers and independent representatives. Key themes of the Winter Market OU at OR program are Market and Consumer Insights, Digital Trends in Technology, Advocacy and Sustainability and Corporate Responsibility. A light lunch will be served at Outdoor’s Burning Platform: Global Trends Changing Retail, presented by OIA and taking place on Thursday at 12p.m. The featured speaker will be Christie Hickman, Vice President of Consumer and Market Insights for OIA.

All sessions will be located at the Salt Lake Marriott Downtown at City Creek.

“The OU at OR educational curriculum is created to help the outdoor industry stay at the forefront of business developments and trends,” said Michelle Biersner, OIA’s Director of Education. “All Outdoor Retailer attendees will find something beneficial in this diverse group of seminars.”

Outdoor University (OU) is OIA’s education platform, providing live, online and on-demand programming throughout the year. OIA member companies and their employees have access to online OU sessions and the full on-demand OU library free of charge as part of their OIA membership. Non-members can access OU sessions for a nominal fee.

To see the complete listing of Outdoor University sessions at OR, go to outdoorindustry.org/OUatOR.

Following the Outdoor Retailer Winter Market, OIA will provide snapshots of key sessions and presentations. Check at outdoorindustry.org/ou to view and share.

Outdoor Industry Association
Based in Boulder, CO, with offices in Washington, D.C., Outdoor Industry Association is the leading trade association for the outdoor industry and the title sponsor of Outdoor Retailer. OIA supports the growth and success of more than 4,000 manufacturers, distributors, suppliers, sales representatives and retailers of outdoor recreation apparel, footwear, equipment and services. For more information, visit outdoorindustry.org or call 303.444.3353.