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Cabela's

Cabela’s

SIDNEY, Neb. --(Ammoland.com)-  Industry giant Cabela’s has announced its 2013 Strategic Partnership Award winners and Browning is proud to be among the recipients.

Winners were chosen based on several specific measures directly influencing sales, customer service goals, inventory and margin.

“These vendors not only share Cabela’s commitment to innovation and quality products, but also demonstrate the collaboration needed for a great partnership,” stated Roger Verhulst, Cabela’s Senior Vice President of Merchandising.

“Browning is deeply honored to have received a 2013 Cabela’s Strategic Partnership award that recognizes superior performance from its vendors,” said Ryan Godderidge, Vice President of Sales and Marketing.

“We work very hard at fulfilling the expectations of our dealers and consumers and to be recognized for our efforts by Cabela’s is truly an honor.”

For more information on Browning products, visit www.browning.com.

About Browning Arms Co

An industry leader in sporting arms, technical hunting clothing and outdoor-related products, Browning Arms Co. was founded in Utah in 1927 to market the sporting designs of John Browning. Learn more about Browning atwww.browning.com.

About Cabela’s Incorporated

Cabela’s Incorporated, headquartered in Sidney, Nebraska, is a leading specialty retailer, and the world’s largest direct marketer, of hunting, fishing, camping and related outdoor merchandise. Since the Company’s founding in 1961, Cabela’s has grown to become one of the most well-known outdoor recreation brands in the world, and has long been recognized as the World’s Foremost Outfitter®. Through Cabela’s growing number of retail stores and its well-established direct business, it offers a wide and distinctive selection of high-quality outdoor products at competitive prices while providing superior customer service. Cabela’s also issues the Cabela’s CLUB Visa credit card, which serves as its primary customer loyalty rewards program. Cabela’s stock is traded on the New York Stock Exchange under the symbol “CAB”.

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