Today is Thursday, October 23, 2014rss RSS feed

Indianapolis (Ammoland.Com) – (April 25, 2014) The United States Conceal Carry Association (USCCA) has appointed LAKE Strategic Marketing, a leading brand-marketing agency for the outdoors, as their agency of record. The firm will support programs including refining brand image, content marketing and messaging, media relations, media buying and advertising promotions. USCCA educates, trains, equips and educates responsibly armed Americans.

Lake logo“We selected LAKE Strategic Marketing as our marketing partner because of its history of serving the unique needs of outdoor brands. LAKE has the hands-on, practical capability and experience to help our marketing and branding efforts,” said Tim Schmidt, president & CEO, USCCA.

“LAKE Strategic Marketing is proud to be USCCA’s strategic agency partner,” said James Kolstad, president, LAKE Strategic Marketing. “Our understanding of the changing conceal carry landscape and the needs of responsibly armed Americans uniquely qualifies us to partner with USCCA to drive their consumer strategy and media marketing programs by creating positive customer experiences for their members and prospective members.”

USCCA is the first and largest, member-owned association designed to educate, train, equip & insure the responsibly armed
American. In fact, it is gaining so much momentum that it made the INC 5000 list of America’s Fastest Growing Companies two years in a row. Every month, tens of thousands of responsibly armed Americans
turn the pages of Concealed Carry Magazine and enjoy the many
benefits of USCCA membership. In June 2011, USCCA announced the Self-Defense SHIELD, an insurance-backed benefit that provides legal and
financial assistance to members in the aftermath of a
self-defense shooting.

James Kolstad, Todd Hansen and John Kohl lead LAKE Strategic Marketing. Each come from an extensive background in the business side of the outdoor industry and all are avid sportsmen.

To learn more about USCCA, visit and on Facebook at

To learn more about LAKE Strategic Marketing, visit and on Facebook at

About LAKE Strategic Marketing:

LAKE Strategic Marketing is a brand-marketing agency providing strategy, design and implementation of comprehensive multi-media marketing programs. LAKE Strategic Marketing’s services include strategic brand development, brand identity, advertising, packaging, web and interactive services, public relations, social media and all types of marketing communications collateral. Based in Minneapolis, MN, LAKE Strategic Marketing also has an office in New Berlin, WI.


Press Contacts:

LAKE Strategic Marketing, John Kohl;


  • One User comment to “USCCA Selects LAKE Strategic Marketing as Agency of Record”

    1. daniel Smiith on August 7, 2014 at 3:11 PM said:


      Would you be interested in acquiring an OPT-IN Email List of Schools & Universities across USA? We at Access-lists, maintain 800,000 contacts for Schools, Universities and Colleges across USA,

      If you are interested in reaching any specific titles within for ex IT/Admin/Decision makers/Board etc.. we can certainly break down our lists based on your target audience.

      Our Data includes: First Name, Last Name, Title, Email Address, name of School/University, Address, City, State/Province, Job Title/ Specialty, ZIP/Postal Code, Country, Phone, Fax, Employees, SIC Code & Specialty.

      You can test the sample file before you could move forward with the purchase.

      Daniel Smith
      Business Development Executive
      Please do not print this email unless it is absolutely necessary.
      To opt out reply with ‘Leave out’ in the subject line

    Leave a Comment

    • Sign up Ammoland for your Inbox

      Daily Digest

      Monthly Newsletter

    • Recent Comments

      • RDNK: I’m sure like everything else Wilson puts out these 308’s will be priced like a Barrett if they...
      • Phil: I live in North Ohio, 20 miles from Cleveland and never heard of any of these people and they are not on my...
      • Peacekeeper: Norway has already implemented this rule a long time ago. When you apply for a license you agree upon...
      • Deanna: Great article!
      • J Smith: I really do wish Colt would begin making double action revolvers again. I lost interest in S&W’s...
    • Social Activity

    • Most Popular Posts

      • This field is for validation purposes and should be left unchanged.
    Copyright 2014 Shooting Sports News | Sitemap | Μολὼν λαβέ

    Win a Russian Sniper Rifle From

    Subscribe and receive our emails , the drawing will be November 20 , 2014 maybe you will be the lucky shooter receiving a Russian 1891/30 PU 7.62x54R Mosin Nagant Sniper Rifle and a can of Ammunition. For more information visit the AimSurplus Sniper Rifle Promotion Page.
    Monthly email subscription from Ammoland