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Andrew Sibble Joins Industry Leading Outdoor Company; Positions Premium Brands For Continued Growth.

Andrew Sibble

Andrew Sibble

Plano Synergy

Plano Synergy

Plano, IL --( Plano Synergy, a market leader across multiple hunting and fishing product categories, has announced the hiring of Andrew Sibble as a key addition to the company’s sales team.

Working under Plano Synergy Vice President of Sales, Jesse Simpkins, Sibble will focus on growing the company’s established heritage brands of Plano, Frabill and Tenzing, along with Synergy’s exciting Ameristep, Barnett, Evolved, Flextone, Halo, and Wildgame Innovation hunting brands to their full potential.

“I couldn’t be more enthusiastic about this opportunity,” says Sibble, who comes to Plano Synergy with seven years of experience in the outdoors industry as a top-performing buyer for Dick’s Sporting Goods.

“I’m truly blessed to be part of a great team with a tremendous future. Very few companies have made strides in the industry as Plano Synergy has. And there is still a lot of runway! I’m looking forward to it.”

In addition to his previous employment experience with Dick’s Sporting Goods, Sibble brings Plano Synergy key experience as Brand Manager with Hard Core Brands International, a leading distributor of hard and soft waterfowl hunting and dog training goods, and Bone Collector, where he further cultivated his outdoor product branding, sales and marketing skills and expertise.

Sibble’s unique combination of passion, skills and experience is a rare find, and something that Simpkins and the rest of the Plano Synergy sales team has high hopes for.

“The addition of Andrew to the Plano Synergy sales team is a big win,” says Simpkins.

“His passion for product, retail background, and industry knowledge are a tremendous asset. And his goal oriented mindset and vision for success align perfectly within the internal and external teams he will be part of.”

About Plano Synergy
Plano Synergy Holding, Inc. is the leading US manufacturer and marketer of fishing tackle boxes, archery equipment, game cameras, protective cases and other gear for hunters, anglers and outdoor enthusiasts. The company’s market-leading brands include Ameristep Hunting Products, Barnett Outdoors, Evolved Harvest & Habitats, Flextone Game Calls, Frabill, Halo Optics, Plano, Tenzing Outdoors and Wildgame Innovations. For more than a half-century, Plano Synergy brands and products inspire people to engage in outdoor pursuits throughout the world. Learn more at

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