NEWINGTON, N.H. –-(Ammoland.com)- SIG SAUER announced today the appointment of Big Rock Sports, expanding the SIG SAUER distribution network for its firearms and accessories lines.
Big Rock Sports is one of the largest firearms, ammunition, fishing marine, and camping distributors in North America.
“As SIG SAUER continues to outpace the growth of the firearms market and expands into adjacent markets within the shooting sports industry, our sales and distribution model must continue to evolve to better serve our customers,” said Andrew York, SIG SAUER Vice President of Commercial Sales and Marketing.
“Big Rock Sports has a proven business model and will be a strong partner as we seek to better serve our dealer network.”
Big Rock Sports will carry the SIG SAUER line of handguns, rifles and shooting accessories. This latest addition to the distribution team will add to the number of stores carrying SIG SAUER products, and give retailers additional options as well.
“SIG SAUER is a highly recognized, trusted name in the firearms industry and we are excited to deliver their high-quality products to our dealers,” said Brian Phillips, Shooting Sports Division President at Big Rock Sports. “Partnering with SIG SAUER will help us continue to achieve our goal of offering the broadest and deepest selection of shooting sports products.”
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About Big Rock Sports
The premier outdoor sporting goods distributor in North America, Big Rock Sports, LLC, is focused on supplying more than 15,000 retailers with the best products from over 1,200 manufacturers as well as the tools needed to navigate the complexity of today’s marketplace. The company is strongly committed to protecting the rights of hunters, anglers and all outdoor enthusiasts. Big Rock Sports is a privately held company with a home office in Graham, NC.
About SIG SAUER, Inc.
SIG SAUER, Inc. is the largest member of a worldwide business group of firearms manufacturers that includes SIG SAUER GmbH & Co. KG in Germany and Swiss Arms AG in Switzerland. This global network of companies gives SIG SAUER a world-class firearms knowledge base, unparalleled design expertise, and extensive manufacturing capacity, enabling the company to respond quickly and effectively to changing market conditions and the needs of its military, law enforcement, and commercial markets worldwide. SIG SAUER is an ISO 9001: 2008 certified company with more than 900 employees. For more information on SIG SAUER, any of its products, or the SIG SAUER AcademySM, log on to www.sigsauer.com.