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Southwick Associates

Southwick Associates Hunter, Shooter, and Angler Surveys

Southwick Associates

Southwick Associates

Fernandina Beach, FL -(Ammoland.com)- While public land access remains a persistent and major challenge for many sportsmen, privately owned land provides the majority of opportunity for today’s hunters.

When asked to describe the type of land they hunted most often in the past 12 months, roughly two-thirds of hunters used privately owned properties compared to one-third who utilized public lands the majority of the time. These findings do not, however, diminish the important role federal and state-owned lands play in providing hunting opportunity for American sportsmen.

In fact, while public land hunters account for a quarter of the overall sportsmen surveyed, they still far outnumber those who hunt land they own or lease. In fact, public land hunters outnumber them even when combined. Only those who hunted a friend or family member’s land outnumbered public land hunters. The breakdown by type of land hunted was as follows:

  • I hunted most often on a friend or family member’s property – 39 percent
  • I hunted most often on public property – 30 percent
  • I hunted most often on property I own – 16 percent
  • I hunted most often on property I lease – 11 percent
  • I hunted other types of land most often (employers’ properties, out-of-country, etc.) – 5 percent

 

“Both private and public land access remains critical in providing opportunity for our nation’s hunters,” says Rob Southwick, president of Southwick Associates, which designs and conducts the surveys at HunterSurvey, ShooterSurvey and AnglerSurvey. “With half of all hunters dependent on lands owned by others, the results also underscore the importance of encouraging private landowners to permit free or fee hunting on their properties if America’s hunting heritage is to be maintained.”

As part of that same survey, hunters were asked to describe the size of the property they hunted the past 12 months revealing the important role smaller properties play in providing quality hunting access. Forty percent said they hunt lands less than 100 acres in size, while another 21 percent hunt lands between 100 acres and 200 acres. Only 39 percent of those hunters surveyed hunted lands larger than 200 acres.

To help continually improve, protect and advance hunting, shooting and other outdoor recreation, all sportsmen and sportswomen are encouraged to participate in the bi-monthly surveys at HunterSurvey.com, ShooterSurvey.com and/or AnglerSurvey.com. Every other month, participants who complete the surveys are entered into a drawing for one of five $100 gift certificates to the sporting goods retailer of their choice.

About Southwick Associates

Southwick Associates is a market research and economics firm specializing in the hunting, shooting, sportfishing, and outdoor recreation markets. Founded in 1989, Southwick Associates is renowned for delivering comprehensive insights and statistics assisting business and strategic decisions across the entire outdoor industry; from government agencies, industry associations and non-profit organizations, to affiliated businesses and manufacturers. Aside from custom market research, and economic impact studies, Southwick also provides syndicated participation, media consumption, and equipment purchase tracking studies utilizing their three proprietary sportsmen panels. The AnglerSurvey.com, HunterSurvey.com and ShooterSurvey.com help the outdoor equipment industry, government fisheries and wildlife officials and conservation organizations track consumer activities and expenditure trends. Survey results are analyzed to reflect the attitudes and habits of sportsmen across the United States.

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