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Laserlyte Launches Updated Website
LaserLyte.com, with new look and feel, gives customers a more engaging Internet experience.

Laserlyte Launches Updated Website

Laserlyte

COTTONWOOD, AZ --(Ammoland.com)-  LaserLyte, the leader in laser technology for the shooting and hunting industry, has relaunched LaserLyte.com with more web-based enhancements for a better customer experience.

The new look and feel includes more engaging video and flash, as well as, all the downloadable features customers want.

The navigation is streamlined to provide customers a friendly, easy-to-use interface with just a click. Every current product is presented with large, clear graphic images and description, an instructional video and the ability to purchase directly online or from a dealer or find a dealer local to you. The 2011 LaserLyte product catalog is also available for easy download to your computer or by filling in name and address for a catalog to be mailed to you.

“We wanted to give our customers an easy, one-stop site for all of LaserLyte’s great products, videos, images and information,” Aaron Moore, VP of LaserLyte commented.

“As we enter our 25th year of laser innovation for the shooting sports market it was inevitable that we wanted to give our hard-working website a fresh face to go with our positive outlook on the future of LaserLyte products and the company.”

About LaserLyte:
LaserLyte, the leader in laser technology for over 25 years. Our mission is to heighten the experience of shooting. For additional information about LaserLyte, visit www.laserlyte.com . Keep up to date with LaserLyte on Facebook or Twitter. Visit the LaserLyte YouTube page for all the LaserLyte action.

Filed under: Shooting Industry News, Shooting Media News by Ammoland No Comments »

LASERLYTE – Keeping Our Aim On A Greener Environment
LaserLyte pledges a “creation-to-consumer” strategy of environmental responsibility for LaserLyte’s laser manufacturing and packaging systems.

LaserLyte Consumer Packaging

Laserlyte

COTTONWOOD, AZ --(Ammoland.com)- LaserLyte, the leader in laser technology for the shooting and hunting industry is devoted to manufacturing products in a manner that best maintains a healthful world and work environment.

LaserLyte’s commitment to environmental responsibility is consistent through-out the product life-cycle.

Beginning in the manufacturing stage, each component is produced with a focus on creating as little environmental waste as possible. This is accomplished through LaserLyte’s state-of-the-art manufacturing facility that employs new energy efficient machinery and environmentally safe coolants.

All of LaserLyte’s products are made in the U.S.A., thus reducing the demand for costly fossil fuels. To further reduce fuel consumption, LaserLyte’s efficient shipping system minimizes freight costs and environmental strain by combining outgoing shipments.

LaserLyte’s retail packaging is another facet of the company’s commitment to reduce the environmental impact of waste. LaserLyte uses a high level of recycled materials in their packing. All packaging sports a recycle-friendly stamp which designates the package as a 1-PETE type highly recyclable plastic. LaserLyte customers are highly encouraged to continue the recycle philosophy by disposing of the packaging correctly and responsibly.LaserLyte Consumer Packaging for Lasers

Even the product instruction cards in the packaging are made from 80 to 100-percent post-consumer recycled materials and are also recyclable. LaserLyte works closely with the Forest Stewardship Council (FSC), which aims to limit the loss of natural forests and reduce the use of hazardous pesticides. FSC is a non-profit and non-governmental organization which promotes responsible management of the world’s forests by certifying companies which comply closely with its strict regulations.

The commitment to environmental stewardship is a commitment made by the LaserLyte management and employees who make every effort to reduce the use of paper through electronic programs and active carpooling to and from work. In addition, LaserLyte insists on maintaining energy efficient heating and cooling components and designating recycle bins for cardboard and other paper products throughout the offices and manufacturing facility.

LaserLyte’s established programs help to recycled waste that may have otherwise ended up in landfills. LaserLyte’s “recycle and reduce” programs further demonstrate the company’s commitment to leaving as small of a footprint on the environment as possible.

About LaserLyte:
LaserLyte, the leader in laser technology, is the shooting and hunting division of P&L Industries. The company strives to heighten the experience of shooting by offering high quality, competitively priced lasers and other firearms accessories. For additional information about LaserLyte, visit www.laserlyte.com. Keep up to date with LaserLyte on Facebook or Twitter. Visit the LaserLyte YouTube page for all the LaserLyte action.

Filed under: Conservation News, Shooting Industry News by Ammoland No Comments »