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Unsung Hero Award from Outdoor Life Goes To Howard Robinson of U.S. Sportsmen’s Alliance

Unsung Hero Award from Outdoor Life Goes To Howard Robinson of U.S. Sportsmen’s Alliance

U.S. Sportsmen's Alliance

Las Vegas, NV –-(AmmoLand.com)- Howard Robinson, a long time volunteer leader with the U.S. Sportsmen’s Alliance (USSA), was presented yesterday with the “People’s Choice Unsung Hero” award from Outdoor Life magazine.

The award recognizes Robinson’s many achievements in advancing conservation throughout the years in his home state of Arkansas and was given to him during a ceremony held at the 2010 SHOT Show.

“Howard epitomizes being a go to guy,” said Doug Jeanneret, USSA vice president of marketing. “He has become a nationally recognized leader with all of his fundraising efforts to save our outdoor heritage and the thousands of hours he has spent instructing youth and others new to the outdoors. Howard continues to go beyond the call of duty for the outdoors.”

Robinson has served as a local field director (LFD) for the USSA for years, been the vice president of the Old Fort Gun Club and an officer for the Arkansas Trappers Association. He initially was included in the prestigious Outdoor Life 25 for 2010. In its third year, the program “honors 25 men and women who have changed the face of hunting and fishing.”

The list is made up of volunteers, product developers, wildlife managers and other advocates who are listed in several different categories including: Conservationists, Innovators, Leaders and Unsung Heroes. Robinson was placed in the Unsung Hero category due to his tireless advocacy and education efforts on behalf of sportsmen. Readers were then given a voice to select the individual they felt most deserving of the “People’s Choice Award” by voting online through the end of 2009.

The U.S. Sportsmen’s Alliance is a national association of sportsmen and sportsmen’s organizations that protects the rights of hunters, anglers and trappers in the courts, legislatures, at the ballot, in Congress and through public education programs. For more information about the U.S. Sportsmen’s Alliance and its work, call (614) 888-4868 or visit its website, www.ussportsmen.org.

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Beretta Shotgun, Rifle and Apparel Receive Top Awards in 2009

Beretta SV10 Perenni

Beretta USA

ACCOKEEK, MD --(AmmoLand.com)- Beretta received top awards for new products in both shotgun and rifle categories during 2009.

In addition, one of the Beretta field jackets garnered an editorial award for both its function and style.

Beretta products have received nearly a dozen industry awards in the past two years and have been recognized by several publications from outside the firearms industry.

2009 was a good year for Beretta which, in addition to specific product awards, received significant editorial coverage by way of product reviews and feature articles published throughout the year.

The Beretta SV10 Perennia received the Golden Bullseye Award from the NRA’s American Rifleman publication earlier this year, recognizing it as the best over-and-under shotgun of the year. The SV10 also was given Four Stars by the editors at Outdoor Life Magazine who ranked it exceptionally high in the areas of craftsmanship, performance and value.

The newly redesigned Sako 85 Finnlight ST also captured the attention of editors at Outdoor Life and earned the Editor’s Choice receiving the “Excellent” rating in hunting rifles for both workmanship and performance.

“We’re all proud to see our products win awards, said Chip Klass, Beretta’s Marketing Manager for Sako and Tikka rifles, but from a marketing manager’s standpoint it is also important to know that we’re making products consumers will want to buy. “

This year Beretta apparel also received an award. In addition to being included in numerous reviews for hunting gear, Beretta’s men’s down hunting jacket earned a place within The Land Report’s “Gear of the Year” list, being cited for its performance and style both in and out of the field.

“Beretta is very pleased to have its products selected for recognition by these publication,” said Gary Ramey, VP Sales and Marketing for Beretta USA. “We know consumers are interested in hearing the experts’ evaluations and opinions on our products, It’s very gratifying to see the products Beretta invests so heavily in be selected for awards among so many other worthy competitors.”

Beretta established in 1526, is the oldest industrial dynasty in the world tracing its roots through 16 generations of continuous family ownership. Firearms bearing the Beretta name have been sold for almost 500 years. Beretta USA Corp. was founded in 1977 and supplies the standard sidearm to the U.S. Armed Forces. Today Beretta manufactures, distributes and markets a complete line of firearms, accessories and apparel. Beretta also owns and operates six retail Beretta Gallery stores worldwide. For additional information visit www.berettausa.com.

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