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Burris’ New Fullfield E1 4.5-14X 42mm Riflescope Receives Outdoor Life Great Buy Award

Burris General Manager Rob Siemers (center) accepts the 2011 Outdoor Life “Great Buy Award” for the Fullfield E1 4.5-14X 42mm riflescope from Outdoor Life editors Andrew McKean (left) and Anthony Licata during the 2011 NRA Annual Meetings and Exhibits in Pittsburgh on Apr. 30.

Burris Optics

GREELEY, Colo. --(Ammoland.com)-   Burris is pleased to announce that its new Fullfield E1 4.5-14X 42mm riflescope is the recipient of Outdoor Life magazine’s coveted “Great Buy Award” for 2011.

This is the 11th consecutive year that the magazine has been conducting these hands-on product evaluations.

“This is a great honor for Burris to receive this award for our Fullfield E1 4.5-14X 42mm,” said Rob Siemers, Burris’ general manager. “Outdoor Life is one of the most respected and popular magazines in our industry and its staffers are renowned for their unbiased field-testing and reviews of products.

“Burris riflescopes are well known for offering exceptional performance and being one of the best values on the market,” Siemers continued. “This new riflescope is part of a lineup that truly represents the best value for the price—as the Outdoor Life optics experts have found.”

Since its introduction earlier this year, the new Fullfield E1 riflescope line has soared in popularity. Retaining popular features of the Fullfield II riflescopes, the new E1 line offers a sleek profile with upgraded ergonomic windage/elevation knobs, a matching power ring and an eyepiece that accepts flip-up lens caps. Precision and accuracy of the new Fullfield E1 scope line has been enhanced with the addition of the Burris Ballistic Plex E1 reticle.

Available at retailers nationwide, the award-winning Burris Fullfield E1 4.5-14X 42mm riflescope retails for $349.

Founded in 1972 and headquartered in Greeley, Colorado, the Burris Company offers a complete line of premium sports optics which includes riflescopes for hunting and competition, handgun scopes, binoculars, spotting scopes, mounts and accessories. For more information, write to: The Burris Company, 920 54th Avenue, Ste. 200, Greeley, CO 80634. For detailed product information, visit the company website at www.burrisoptics.com.

Burris Fullfield E1 4.5-14X 42mm Specifications:

• Field of View (ft. @ 100 yds): 22 low – 7.5 high
• Exit Pupil (mm): 9 low – 3 high
• Click Value (ins. @ 100 yds.): .25
• Max. Adjustment (ins. @ 100 yds.): 40
• Eye Relief (inches): 3.1 – 3.8
• Length (inches): 13
• Weight (ounces): 18

Burris Fullfield E1 Riflescope

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New Nikon Prostaff 7 Binocular Recognized By Outdoor Life

Melville, NY --(Ammoland.com)- Nikon is proud to announce that the all-new PROSTAFF 7 Binocular has won the Great Buy Award in Outdoor Life’s 2011 Optics Gear Test.

Hunting editor of Outdoor Life, Andrew McKean, presented the award to Nikon at the NRA Annual Meeting and Exhibits last week in Pittsburg, PA.

“It is a tremendous honor to be presented with this award,” said Jon LaCorte, senior product marketing manager of Nikon.

“Nikon has always been committed to providing high quality optics at prices consumers can afford.”

The PROSTAFF 7 features superb optics, an ergonomic design, plus waterproof and fogproof performance for a lifetime of hard hunting.

It is available in 8×42, 10×42 and 10×42 REALTREE APG.

This exclusive new binocular joins the renowned ATB family, trusted to give you the vision you demand when conditions are at their worst.

Nikon Inc. is the U.S. distributor of Nikon sports and recreational optics, world-renowned Nikon 35mm cameras, digital cameras, speedlights and accessories, Nikkor lenses and electronic imaging products.

For more information on Nikon’s full line of Riflescopes, Binoculars, Spotting Scopes, Fieldscopes and Laser Rangefinders, please contact: Nikon Sport Optics, 1300 Walt Whitman Rd., Melville, NY 11747-3064, or call 1-800-645-6687. www.nikonhunting.com.

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