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Rep group, known for superior customer service, to represent Kruger in Texas, Arkansas, Louisiana, Oklahoma.

Kruger Optical

Sisters, OR --(Ammoland.com)- Kruger Optical, Inc. is proud to welcome Washmon Sales Group as its latest partner to represent its line of optics products.

Based out of Rockwall, TX, Washmon will represent Kruger throughout the “TALO” states of Texas, Arkansas, Louisiana and Oklahoma.

For 40 years, Washmon has delivered superior customer service, building lasting relationships with their customers and clients. The organization is headed by Gary Hughes and fields four manufacturer sales representatives across the four states. The group serves a range of dealers and distributors in the sporting goods and law enforcement industries.

“The Washmon Group is highly respected in our industry and brings another dimension to our sales efforts in these states, which will help grow our business and brand presence,” said Kruger President Mark Thomas.

“With 2011 now behind us, exciting new products slated for 2012 and full sales coverage across North America, we anticipate 2012 will be a banner year for Kruger product sales,” Thomas said. “I would like to welcome Washmon Sales Group to the Kruger Optical family.”

Retailers in Texas, Arkansas, Louisiana and Oklahoma are encouraged to contact Gary Hughes at (972) 771-7275 to learn more about Kruger’s product lineup.

Kruger Optical is a 13-year old company that, until three years ago, focused solely on engineering and manufacturing feature-rich optical products for other well know brands. Founded by engineers Thomas and Eric Ye, Kruger has leveraged its combined 150 years of engineering expertise into a thriving business that focuses on giving its customers more for their dollar.

About Kruger Optical
Kruger Optical is a full-service provider of quality sports optics. Headquartered in Sisters, Oregon, and Walnut, California, the company has been providing binoculars, riflescopes, spotting scopes and other optics products, as well as optical engineering services, for nearly a decade. With nearly 150 years of combined experience in optical product development and marketing, Kruger Optical’s talented and dedicated staff is committed to developing innovative, high performance products for the discerning customer. To learn more, please visit our website at http://www.krugeroptical.com.

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Covington’s Experience and Proven Performance Strengthen ATK’s Strategic Communications.

ATK

MINNEAPOLIS, Minn --(Ammoland.com)-ATK names Amanda Covington Vice President of Corporate Communications in Arlington, Va., effective Jan. 16. Covington joined the company in 2008 as the Director of Communications for ATK Armament Systems in Clearfield, Utah.

Covington has more than 15 years combined experience in broadcast journalism, public and media relations, marketing, government relations, crisis communications, and strategic branding.

“Amanda’s results-driven approach to communications supports ATK’s business objectives as the company strengthens its brand and pursues growth strategies across our defense, aerospace and commercial business sectors,” said Steve Cortese, Senior Vice President, ATK Government Relations and Corporate Communications.

“ATK will significantly benefit from Amanda’s focus on developing long-term, collaborative partnerships and her ability to lead innovative communications strategies.”

Covington will lead corporate communications operations impacting employee relations, media and public relations, financial communications, crisis communications, branding, advertising, digital media and community relations.

ATK is an aerospace, defense, and commercial products company with operations in 22 states, Puerto Rico, and internationally, and revenues of approximately $4.8 billion. News and information can be found on the Internet at www.atk.com.

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