Meprolight is proud to announce that the Mepro Sting is now available to U.S. law enforcement and military personnel.
Lipsey’s, a nationally renowned firearms distributor, is officially adding a full line of premium optics brands to complement its large firearms catalog.
Leupold & Stevens, Inc., is pleased to announce that the editors of “Field and Stream” magazine have awarded the Leupold RX-1200i TBR laser rangefinder the publication’s coveted “Best of the Test…..
Is a new Alpen AR rifle scope on your wish list? If so, your wait could be over with just the click of your camera.
Halo XRAY rangefinders provide a clear, simple-to-read display that removes all doubt about shot distance. The yardage you see is what you need to aim for – holding steady is up to you.
This week, Guns & Gear, one of the top-rated television programs to showcase products for shooting and hunting, features the new line of smart HD optics from ATN, including the BinoX digital…..
Leading Israeli weapon optics and night sight manufacturer, Meprolight designed the TRU -DOT RDS in early 2014 specifically for the United States market.
Nightforce is introducing the TS-80 Hi-Def 20-60x spotting scope, following hot on the heels of its acclaimed TS-82 model, winner of Field & Stream magazine’s “Best of the Best” award for 2014.
Terry Naughton, former VP of BLACKHAWK!, assumes operations and ownership of Scopecoat with impressive expansion goals for unique scope, bino and barrel protection product line.
MidwayUSA is pleased to announce Seekins Precision as one of the newest additions to their Optics and Gunsmithing products offering.
View the natural world again for the first time when you are equipped with TrailSeeker optics from Celestron.
Would I trust my Burris Fullfield E1 Scope on a hunting trip? You bet!
News of the Trijicon MRO leaked a few weeks ago; now you can pre-order yours at GideonTactical.com.
Nikon Sport Optics is pleased to announce the release of the all-new PROSTAFF 7 Riflescope series.
Small in size but boasting powerful light transmission, Leica’s new Ultravid 32mm HD-Plus binoculars are the ideal choice for observers seeking unparalleled brightness in a more compact design.
When it comes to a list of essential hunting gear, a good laser rangefinder is near the top.
What is the easy answer to choosing the best AR 15 scopes: I say “It depends”. I’m not being bratty, keep reading and hear me out.. (Tips, Video & Reviews)
It’s hard to force yourself to push your nose that far down, and to keep squared up with your gun…
Trijicon takes the science of the red dot sight to the next level with the Trijicon MRA or Miniature Rifle Optic.,.
As if superior optic performance and precise ranging ability weren’t enough, you can now receive a $300 performance award with your purchase of a new state-of-the-art Leica Geovid HD-B rangefinding…
What universal lesson can a bag of charcoal teach about rifle scope parallax adjustment?
The LUCID P7 4X Optic is our new top-of-the-line product offering. This optic competes with any other brand on the market today, at a fraction of the cost…
LUCID HD7 Red Dot Paired With Battle Rifle’s Paratrooper is one sexy combination!
The new Steiner Miniscope offers incredible clarity and bright images in a new pocket-sized design.
The all new Vanguard Endeavor RS Rifle Scope line offers the design and performance that you’ve come to expect from Vanguard at a price that beats the old guard rifle scope manufacturers…
Battlefield technology is always changing. Always has, always will. Israel has been defending its people and its borders for the past 67 years.
You spend days, weeks or even months getting ready for that single moment, and when the opportunity finally arises for a trophy buck, there’s no margin for error.
What is the ideal setup for hunting? Night Vision and Thermal have different performance capabilities. Night vision is better for identification while thermal is better for detection…
Burris is introducing a new summer rebate promotion that gives the buyer two great options for redemption.
Kinetic Development Group is proud to announce the debut of their SIDELOK – Superior Mounting Solution for Optics.
Bushnell, an industry-leader in high performance sports optics for more than 65 years, has introduced two new series of Elite riflescopes for 2015.
The new Micro H-2 sight provides additional features and enhanced performance for hunters.
Nikon has expanded its line of accuracy-driven laser rangefinders with the addition of the new PROSTAFF 7i Rangefinder…
While most of the attention is placed on rifle scopes, you can easily take the old shotgun and revitalize it into an efficient, slick looking tool for marksmanship…
The NRA’s American Rifleman magazine recently awarded the Meprolight Mepro MOR Tri-Powered Reflex Sight its 2015 Golden Bullseye Award for Optics…
Many of you have been patiently waiting for the next major version of the X-Sight firmware and it is finally here…
Aimpoint enjoys a sterling reputation, so I was at a loss to explain what was happening. After spending all that money, my student was frustrated…
LUCID Optics, a Wyoming based manufacturer of weapons mounted optics and firearm accessories, Is proud to announce the new P7 4X Optic at a to their growing product line…
The new Leica ER 6.5-26×56 LRS riflescope is packed with high-performance features designed for outstanding image quality, quick and precise target acquisition and accurate long-range shooting when…
Optisan is proud to announce the release of its all-new HX Series 3-9×40 and 4-12×40 european riflescopes.