Leupold & Stevens, Inc., is pleased to announce that the Leupold Carbine Optic (LCO) has been selected by the Fishers, Indiana, Police Department as the agency’s new carbine-mounted red dot system.
Bushnell, an industry leader in high-quality optics that are waterproof, fog-proof and shock proof, announced a complete re-engineering of the company’s popular Trophy line of hunting optics.
LUCID’s L5 Rifle Scopes were first introduced a few years ago, but still hold strong in the marketplace of the firearms industry.
The “Box Test” is a fairly simple test that anyone can do at any shooting range with any riflescope.
Leupold & Stevens, Inc., riflescopes have been trusted by the nation’s most elite military snipers for decades for one simple reason: they work.
Who is Rudolph Optics, what do they stand for? Why should you choose them as your next high performance optics…
Following the successful 2015 launch of the premium Steiner Wildlife XP Binoculars, Steiner is proud to announce the expansion of the product line…
Leupold & Stevens, Inc., the optics choice of elite snipers, has expanded the reticle options in its Mark 6 and Mark 8 line of riflescopes.
Nikon Sport Optics has announced the release of six new riflescopes with a Distance Lock function located in the first focal plane, which allows the riflescope to maintain its scale and…..
Burris Optics is excited to announce the launch of a comprehensive suite of four online ballistic tools to help shooters maximize the potential of any Burris riflescope.
At one point in time there were few choices in hunting rifle optics. Today I can say for a fact, that there are no sick dogs in my hunting scopes kennel.
Competitive shooters have come to rely on Steiner for high-quality, dependable optics and shooting accessories. Continuing that tradition, Steiner has launched the new line of T-Series Rings for…..
Meopta is pleased to introduce the new 30mm ZD 6-24×56 RD riflescope.
Leupold & Stevens, Inc., is pleased to announce that the company’s new Leupold Carbine Optic (LCO) has been selected by the Denver Police Department’s SWAT Team as the unit’s CQB optic.
Many gun students have anxiously asked me about this emerging issue, and here is my advice…
Leica Sport Optics has introduced a premium performance model in its iconic laser rangefinder series designed specifically for golfers: the Leica Pinmaster II Pro.
With the launch of the Leupold VX-3i Riflescope, Leupold has introduced a whole new way to thinking about, designing and writing about optics.
Steiner is taking its hunting binoculars to a whole new level with the introduction of the HX Series. As a leader in optical innovations, Steiner’s HX Series provides users with four…..
TRUGLO Inc., manufacturer of the world’s most advanced line of sights and accessories for the shooting sports industry introduces the new compact ultra-light 20mm Tactical Red-Dot Sight.
Meprolight, manufacturer of the finest night sights and optics joined forces with two decorated U.S. Special Forces soldiers with years of experience in counter-terrorism units and instruction…..
For 2016, Burris Optics has developed the new Modular Adjustment Dial (M.A.D.) System, allowing shooting enthusiasts to choose from competition-style exposed knobs or capped knobs on both…..
MidwayUSA is pleased to announce American Rifle Company as one of the newest additions to their Optics product offering.
The Mako Group is proud to introduce the newest addition to the Meprolight family of military-grade optics and night sights, the RDS PRO.
When suggesting what I call the best long range scopes the first consideration is operational quality. In this area the price is always higher…
U.S. Optics Academy names Master Sergeant Jim Gilliland as the new director to head its training program.
Leupold & Stevens, Inc., has been awarded a Golden Bullseye award by the editors of National Rifle Association’s Shooting Illustrated for the ground-breaking D-EVO riflescope.
STYRKA, the Minnesota based optics company with over a century of optical expertise is proud to announce their new S3 Series riflescope line to the hunting market.
Nightforce has announced their first SHV riflescope built with first focal plane reticle technology, the SHV 4-14 x 50 F1.
The new Nightforce Competition Fixed 42 x 44 riflescope combines unparalleled precision with exceptional value for the competitive shooter.
Nightforce Optics has added several items to its growing line of shooting accessories.
I hope you’ll join me in my search for the “Best AR-15 Optic.” This is going to be fun…
SIG SAUER, Inc., the world’s most renowned name in firearms, is proud to introduce the TANGO Series of tactical riflescopes from SIG’s Electro-Optics Division.
The countdown to Christmas Day is on, and shoppers are eagerly scrambling to buy the perfect gifts for their loved ones.
Leica Sport Optics is pleased to introduce its new entry-level premium Trinovid HD binoculars.
After the release of the new Trijicon MRO, Rogers Holster Company has realized there were few choices for QD (quick detachment) attachments for that optic.
The recent introduction of the highly innovative SIG SAUER Electro-Optics Division took SHOT Show 2015 by storm.
Meopta USA extends its popular MeoPro HD binocular series with the addition of the new MeoPro 8×56 HD.
Trijicon Inc. has been awarded Optics Planet’s 2015 Brilliance Award’s “Night Sight Category Brand of the Year.”
MidwayUSA is pleased to announce Armasight as one of the newest additions to their Optics product offering.
Trijicon Inc. is pleased to announce their new Miniature Rifle Optic (MRO) has been recognized as Guns & Ammo’s 2015 “Optic of the Year”…