Pursuit Announces Addition of Mossy Oak Brand Prime Time Programming for 2010
LUVERNE, AL – -(AmmoLand.com)- Pursuit Channel today announced the addition of Mossy Oak Brand prime time programming and a dramatic increase in household delivery for 2010. The move solidifies Pursuit Channel as the most widely distributed, pure hunting and fishing television network.
Rusty Faulk, Pursuit Channel CEO said: “Our goal with Pursuit Channel is and always will be to create a place that everyone in the industry can call home. We’re here for the good of the industry, for the good of outdoor traditions, and we’re here to stay. Mossy Oak’s tagline is, ‘It’s not a passion. It’s an obsession.’ I know the people at Mossy Oak and that’s true. Their contributions will be a great addition to our network’s ongoing growth. Our distribution, our content and our overall viewer appeal are all on the rise, and we’re looking forward to an exciting future.”
Pursuit Channel is the only outdoor network delivered in satellite provider DIRECTV’s BASIC package, channels received by every subscriber regardless of their level of service. With a solid, growing portfolio of cable and high power TV stations in their stable as well, the network is on track to reach more than 26 million households sometime next year.
“With today’s expanding options for outdoor programming, Pursuit offers an ideal venue for Mossy Oak to expand with targeted, branded program blocks,” said Toxey Haas, Mossy Oak founder and CEO. “The timing is perfect with their greatly-enhanced distribution and commitment to being a pure hunting and fishing network.”
Haas continued: “Our goal at Mossy Oak Productions is to create entertaining, educational and inspirational programming for our loyal consumer base. Pursuit allows us a new opportunity to share our passions to a broader audience. The common thread in the outdoor industry is our obsession with spending time outside and passing that obsession on to others whether it be hunting, fishing or working the land. TV programming is the number one venue for us to share that love with the rest of the world. Our expanded commitment of resources here demonstrates this.”
Beginning in January, Mossy Oak Productions, a pioneer and leader in outdoor television since 1995, will begin airing some of their highly-impactful and entertaining shows on Pursuit Channel. Each show will anchor a targeted, branded block of themed programming that will be destination TV for every outdoor enthusiast.
For information on how you can get Pursuit Channel in your home, call 334-335-6926 or go online to www.pursuitchannel.com.