Sportsman Channel Broadens Distribution with Comcast Service in Chicago

Sportsman Channel Broadens Distribution with Move to Comcast’s Digital Preferred Service in Chicago

Sportsman Channel
Sportsman Channel
Sportsman Channel
Sportsman Channel

New York, NY –-(AmmoLand.com)- Sportsman Channel, the premiere all hunting, shooting and fishing network, announced today it will be moved to Comcast’s Digital Preferred service (Channel 416 in Chicago and South Bend, Indiana, and Channel 554 in Rockford and Central Illinois) throughout the Chicago area beginning December 15, 2009. The move will bring Sportsman’s high-quality hunting, shooting and fishing shows to Comcast Digital Preferred customers throughout the Chicago area.

“We are pleased to be part of Comcast Chicago’s digital preferred service, making Sportsman available to even more of the area’s many outdoor-enthusiasts and sportsmen,” said Willy Burkhardt, president of Sportsman. “Sportsman Channel has tremendous production and promotional resources behind it and we are actively and aggressively leveraging these resources to make our channel the video destination for sportsmen across the country. It’s our goal to strive for excellence and provide our distributors and viewers with high-quality and entertaining content across our three programming pillars of hunt, shoot and fish.”

During the past year, Sportsman has benefited from the ongoing programming resources of its parent company, InterMedia Outdoors, the largest outdoor media content provider, which has helped to fuel the network with more than 500 original series episodes and 15 new shows in 2009 alone.

“We’re thrilled to expand the availability of the Sportsman Channel beginning in mid-December,” said David Williams, Vice President of Marketing at Comcast. “Now all of our Digital Preferred customers will be able to enjoy its hunting, shooting and fishing programming.”

For more information on the Sportsman Channel, please visit www.thesportsmanchannel.com.

About SPORTSMAN CHANNEL:
Launched in 2003, Sportsman Channel is the only television and digital company fully devoted to the more than 82 million sportsmen in the United States, delivering entertaining and educational programming focused exclusively on hunting, shooting and fishing activities. Acquired by InterMedia Outdoors Holdings in 2006, Sportsman Channel is now a part of the nation’s largest multimedia company targeted exclusively to serving the information and entertainment needs of outdoors enthusiasts. For more information, visit www.thesportsmanchannel.com.

About INTERMEDIA OUTDOORS:
InterMedia Outdoors, Inc. is the largest media company in the outdoor-enthusiast category, exclusively serving the information and entertainment needs of outdoors enthusiasts, with the largest network of websites dedicated to hunting, shooting and fishing; a portfolio of 15 magazines including powerful brands such as Petersen’s Hunting, North American Whitetail, Guns&Ammo, In-Fisherman, Fly Fisherman, and Florida Sportsman; syndicated radio programming; 23 market-leading television productions, the largest library of outdoors television programming and Sportsman Channel, the only television network dedicated exclusively to hunting, shooting and fishing.

About COMCAST:
Comcast Corporation (Nasdaq: CMCSA, CMCSK) (www.comcast.com) is one of the nation’s leading providers of entertainment, information and communication products and services. With 23.8 million cable customers, 15.7 million high-speed Internet customers and 7.4 million Comcast Digital Voice customers, Comcast is principally involved in the development, management and operation of cable systems and in the delivery of programming content.

Comcast’s content networks and investments include E! Entertainment Television, Style Network, Golf Channel, VERSUS, G4, PBS KIDS Sprout, TV One, ten sports networks operated by Comcast Sports Group and Comcast Interactive Media, which develops and operates Comcast’s Internet businesses, including Comcast.net (www.comcast.net). Comcast also has a majority ownership in Comcast-Spectacor, whose major holdings include the Philadelphia Flyers NHL hockey team, the Philadelphia 76ers NBA basketball team and two large multipurpose arenas in Philadelphia.

Comcast’s Greater Chicago Region, based in Schaumburg, Ill., comprises cable systems serving more than 2.1 million customers in several Illinois markets, including Chicago, Peoria, Springfield, Champaign, Rockford and Quincy, as well as South Bend, Ind. Comcast employs more than 7,900 local residents across the region.

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