Cabela’s Announces First Round of Winners of Fifty Years Fifty Trucks Sweepstakes

Cabela’s Announces First Round of Winners of Fifty Years Fifty Trucks Sweepstakes
Among other prizes, 32 Chevy trucks remain; entries will be accepted through the end of the year.

SIDNEY, Neb. –-( As part of a yearlong celebration of its 50th anniversary, Cabela’s announced today the first 18 winners of its Fifty Years Fifty Trucks Sweepstakes.

Each of the following winners will receive a well-equipped 2011 Chevrolet Silverado 2500HD LT four-wheel drive, extended cab pickup truck (MSRP $37,385):

The sweepstakes continues through the end of the year and customers can enter manually online or in stores or automatically by making purchases with their Cabela’s CLUB Visa card. Among other prizes, 32 trucks remain unclaimed.

Loretta Beiriger Colorado William Leid Pennsylvania
Chad Bogh South Dakota Kevin Macy Indiana
Joel Brink Nebraska Marcus Medved Washington
Charles Burkle Michigan Douglas Moss Tennessee
Larry Collien Wisconsin Thomas Reagan Maine
Shawn Cudney Idaho Timothy Rogich Washington
Jeff Doroba Illinois Stephen S. Louisiana
Randy Grace Illinois Kurt Seifert Minnesota
David Goddard Utah Cindy Tederman Nebraska

Entry methods are weighted equally, though participants using their Cabela’s CLUB Visa card automatically receive two entries per purchase at Cabela’s stores and one entry per any other purchase made with the card.

One truck winner placed a single manual entry. Others entered the sweepstakes more often, like the winner who decided to sign up based on a promising fortune cookie prediction, but they all said their good luck came as a surprise nonetheless.

“This sweepstakes is our biggest promotion ever, and it’s an exciting way to recognize our customers for their outstanding loyalty,” said Cabela’s Chief Executive Officer Tommy Millner. “It’s thanks to them Cabela’s is still going strong 50 years after starting out as a small mail-order company run from a kitchen table in a tiny Nebraska town. And just like our anniversary celebration, the sweepstakes will continue all year because we want to give all our customers the chance to sign up and win.”

In the next few weeks, eight Cabela’s stores will host giveaway celebrations, which will include the presentation of a truck to a local winner from the first round of drawings.

Another drawing of 24 more winners will be held in September, followed by one truck giveaway a week for the last eight weeks of the year. For rules, regulations and information about how to enter Cabela’s Fifty Years, Fifty Trucks Sweepstakes, visit:

In this sweepstakes, Cabela’s is also giving away special-edition anniversary gear and outdoor prize packages, some of which were also awarded in the first drawing.

Prizes include a six-day,eight-night trophy whitetail hunting trip for two to Legendary Northway Outfitters in Saskatchewan, Canada; a four-night, three-day Canadian walleye fishing trip for two; 50 firearms (minimum MSRP $700); 50 pairs of binoculars (minimum MSRP $700); 50Abu Garcia rod-and-reel spinning combos; 50 Coleman camping packages; and 50 $500 Visa Gift Cards. For a complete list of winners, visit:

Also in conjunction with the anniversary celebration, Cabela’s is offering a diverse collection of limited-edition 50th anniversary merchandise, including commemorative rifles designed to legendary specifications, binoculars, fly rods, fishing lures and more.

About Cabela’s Incorporated
Cabela’s Incorporated, headquartered in Sidney, Nebraska, is a leading specialty retailer, and the world’s largest direct marketer, of hunting, fishing, camping and related outdoor merchandise. Since the Company’s founding in 1961, Cabela’s has grown to become one of the most well-known outdoor recreation brands in the world, and has long been recognized as the World’s Foremost Outfitter. Through Cabela’s growing number of retail stores and its well-established direct business, it offers a wide and distinctive selection of high-quality outdoor products at competitive prices while providing superior customer service. Cabela’s also issues the Cabela’s CLUB Visa credit card, which serves as its primary customer loyalty rewards program. Cabela’s stock is traded on the New York Stock Exchange under the symbol “CAB”. Visit: