Cross Introduces the DOA & Hero Crossbows for 2012

Cross Archery DOA Crossbow
Cross Archery DOA Crossbow
Cross Archery
Cross Archery

USA –-( The battle line has been drawn and the ranks are forming. Do you want to be a part of the Cross army?

If so, get the new Cross DOA or Hero and join the fight on 5-1-12.

“With today's crossbow market being the most vertical segment of the outdoor industry, we are compelled to fill the largest void in the market and provide a premium high performance Dealer Only line of equipment that balances the entire industry,” BJ Wolf, brand manager for Cross Crossbows, says.

You will be well-armed with the DOA, featuring a best-in-class, first of its kind, shoot-through foot stirrup increasing the power stroke to a stellar 16″, producing speeds to 385 feet per second.

The CarbonLite technology removes up to 43% of the weight from the front end so the center of gravity is moved back to the end of the stock. The DOA is comfortable and easy to shoulder all the way to your hunting location. The DOA, available in Carbon and Realtree APG, features high-velocity Whiplash cams and the Crosswire® String and Cable system.

You can always expect a smooth 3.5lb trigger pull thanks to Cross's new ADF MIM trigger. This bow is truly a top performer and a favorite for the hunter looking for the highest level of performance and cutting edge design.

The package is complete with a quiver, three arrows, rope-cocking device, illuminated scope and sling.


  • 185 draw weight
  • 131 ft pounds of energy
  • 15 in power stroke
  • 385 feet per second


  • 8.3 lbs weight
  • 37 in length
  • 24 in width
  • 22 in arrow length
Cross Archery HERO Crossbow
Cross Archery HERO Crossbow

Be the hunter talked about this season with the Cross Hero in hand. Meticulously designed, this crossbow is packed with features enabling you to better your shooting performance, while keeping the comfort and efficiency you demand. You'll love the patented Quick Detach Front End, finally making it fast and easy to breakdown a crossbow.

With the push of a button, the bow is disassembled for efficient storage, eliminating the need for an oversized case. The Hero ships with Cross's new ADF (Anti-Dry Fire) trigger system and an adjustable cheek plate and butt stock for a custom fit to you. The Hero model features the Crosswire® String and Cable system for quieter, smoother shots and increased string life.

The package is complete with a quiver, three arrows, rope-cocking device and illuminated scope and sling. The bow just needs a Hero. It has your name written all over it….literally.


  • 160 draw weight
  • 115 ft pounds of energy
  • 15.5 in power stroke
  • 350 feet per second


  • 8.5 lbs weight
  • 37.5 in length
  • 26.75 in width
  • 22 in arrow length

Both bows available May 1, 2012.


For more information, visit them online at

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    Michael Strait
    Michael Strait

    I would like to buy the CROSS DOA but cannot figure out how to do it on your site.