Larry Potterfield Welcomes Outdoor Channel Producers to MidwayUSA

Michael Bane and Larry Potterfield
Michael Bane vs Larry Potterfield
Midway USA
Midway USA

Columbia, MO –-( Recently, the producers from Outdoor Channel were on location in Columbia, MO to interview Founder and CEO Larry Potterfield about firearms to be featured on upcoming episodes of MidwayUSA’s Gun Stories.

There was also time for some more personal questions. Have you ever wanted to know what Larry Potterfield would be doing if he wasn’t the CEO of MidwayUSA?

What about his favorite firearm or preferred animal to hunt? Outdoor Channel found out!

Without giving away too many details on the upcoming season of MidwayUSA’s Gun Stories, Potterfield tells Outdoor Channel personality Michael Bane that there are plans to film some shooting, reloading and gunsmithing videos. As far as what guns specifically, that’s still unknown, but Potterfield keeps audiences in suspense as he explains how specific projects are picked for the show.

“What we do in GunTec is film interesting stuff that I’m personally interested in that probably nobody else would film,” said Potterfield. “So when you see us restore an antique Parker shotgun, when you see us take an old Remington Rolling Block and make Custer’s sporting rifle out of it, I’m personally interested in that stuff and something like this would be good to teach. I’ve always liked to teach.“

During a break in the filming, Bane also asked Potterfield a few behind the scenes questions like what his favorite firearm was, where his favorite hunting spot is, and what a day in the life of Larry Potterfield is like. Potterfield also explains why guns and dead animals are a trademark around the MidwayUSA campus.

“Whenever I’m at MidwayUSA I’m always struck by the walls of guns, kind of the history of firearms racked along the walls of the GunTec studio and all the animals around the offices,” said Bane. “One thing that sets MidwayUSA apart is when you walk through this huge, sprawling facility, there’s lots of animal heads on the walls, it’s almost like an archeological dig on Larry and Brenda’s hunting life.” Arguably, Larry Potterfield has the best job in America.”

To view all the behind the scenes footage taken from Outdoor Channel’s visit, be sure to check out MidwayUSA’s NEW Video Library.

About MidwayUSA
Larry and Brenda Potterfield turned their passion for shooting sports into a career in 1977 by opening a small retail firearms store that would eventually become MidwayUSA ( Now celebrating its 35th Anniversary, MidwayUSA continues to offer Just About Everything for Shooting, Reloading, Gunsmithing and Hunting while maintaining the company’s #1 goal of Customer Satisfaction.

  • For more information about MidwayUSA, please visit their website or call 800-243-3220.
  • For more information about Gun Stories, please visit their website or call Outdoor Channel at 800-770-5750.
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