New Berlin, Wis. –-(Ammoland.com)- Sportsman Channel, the leader in outdoor television for the American sportsman, announced its reality-based miniseries event hosted by Ted Nugent—Wanted: Ted or Alive—finished its eight-episode series with a No. 1 ranking in its time period for all midsized networks in the advertiser coveted M25-54, M18-49 and M18-34 demos.*
The one-hour miniseries event ran March 4 – April 22 2013, exclusively on Sportsman. Due to the strong audience response and ratings, network executives are airing a special encore presentation of the entire miniseries event Mondays at 7pm ET.
“We’ve seen strong ratings increases throughout this entire miniseries event so we aren’t surprised by earning No. 1s in these key demos for the aggregated series,” said Graig Hale, VP of Business Development at Sportsman Channel. “Sportsman Channel is continuing to pave the way for a new era of outdoor TV that spans the diverse interests and lifestyles of the more than 80 million Americans who call themselves sportsmen and sportswomen. And our ratings boosts are proving our programming is really resonating with our viewers.”
Hosted by the original, All-American outdoorsman, Wanted: Ted or Alive introduces five young adults to the sportsman lifestyle of self-reliance and responsibility as they compete in outdoor challenges that only the Motor City Madmen could contrive.
Considered a “master outdoorsman” and one of the world’s best guitarist showmen, Nugent pushes the limits of each contestant as they are thrown into the wild and forced to live off the land to eat, win and survive with Ted’s tools and by Ted’s rules. From using buffalo skin to make their own clothes to learning the sharp shooter skills of an archer, they participate in various challenges throughout the episodes, accruing points in the form of cash dollars along the way.
* Nielsen live+3 coverage area rating, M25-54, M18-49, M18-34 demographics for midsized networks (20MM-80MM Nielsen UE) for entire series (4/4/13 – 4/22/13, Mondays 7p-8p Eastern).
About Sportsman Channel: Launched in 2003, Sportsman Channel, and Sportsman HD, is the only television and digital media company fully devoted to sportsmen in the United States, delivering entertaining and educational programming focused exclusively on hunting, shooting and fishing activities. Sportsman Channel reaches more than 32 million U.S. television households and is available in HD. Visit www.thesportsmanchannel.com, follow on Twitter, @SPORTSMANchnl (twitter.com/SPORTSMANchnl) and Like on Facebook, facebook.com/sportsmanchannel