Columbia, MO –-(Ammoland.com)- MidwayUSA is excited to announce the addition of Adam Augustine to the Company as Customer Relationship Manager. Augustine will be responsible for Customer information management, Customer behavior analysis and a variety of other CRM and market research activities.
“I am honored to join such a respected and well-run business as MidwayUSA,” said Augustine. “Merging my career with my passion for the hunting and shooting sports is a dream come true. I look forward to bettering our understanding of Customer needs and values in order to improve Customer satisfaction and the shopping experience.”
Prior to his employment with MidwayUSA, Augustine earned a Master’s Degree and his Ph.D. in Psychological Science from Washington University in St. Louis. He also worked as a Research Associate at the University of Rochester and has contracted with several companies to provide quantitative/qualitative market and customer research services.
“Customer Satisfaction is our #1 Company Goal and Adam plays a big part in our efforts,” said Jon Hardin, MidwayUSA eCommerce Marketing Manager. “We want to deliver highly relevant communications to our Customers, and make every interaction one they will want to pay attention to. With Adam’s analytical skills and insight into Customer behavior, we will make that happen.”
Away from work, Augustine loves to hunt, train sporting dogs and is an active volunteer with the Rocky Mountain Elk Foundation and FNRA. He is also an NRA member. To reach Adam Augustine directly, call (573) 447-6363 x2340 or email him at [email protected]
Both country kids from Missouri, Larry and Brenda Potterfield turned their passion for shooting sports into a career by opening a small gun shop in 1977 that would eventually become MidwayUSA (www.midwayusa.com). They instilled family values like honesty, integrity and respect for others into the business, and strive to maintain this culture with each Employee added to their growing team. For over 36 years, MidwayUSA has offered JUST ABOUT EVERYTHING® for Shooting, Reloading, Gunsmithing and Hunting with an unyielding focus on Customer Satisfaction.