Ruger Launches Last “New Unannounced Product” Flash Sweepstakes of September

"New Unannounced Product" Flash Sweepstakes
Ruger announces the fourth “New Unannounced Product” Flash Sweepstakes for September.
Ruger Firearms
Ruger® Firearms

Southport, CT – ( – Sturm, Ruger & Co., Inc. (NYSE: RGR) announces the fourth “New Unannounced Product” Flash Sweepstakes to correlate with another new product launching this month. This new product is being produced on a brand new manufacturing line in the Mayodan, NC facility.

“This fourth flash sweepstakes marks our final product launch for the month of September and we saved the best for last,” said Chris Killoy, Ruger President and Chief Operating Officer. “This is a launch that Ruger is very excited about and we hope our customers will agree. Customer support and enthusiasm thus far has been more than we ever expected and we believe this next launch will generate even more excitement,” he added.

Ruger launched another new product to distributors today and again is offering consumers a limited time to enter and win this new model and receive it on September 29, the exact day it will be revealed to consumers and available in stores.

From just 5:00 p.m. ET on September 23 to 9:00 a.m. ET on September 25, participants may enter this “New Unannounced Product” Flash Sweepstakes online at: Entrants must sign up with their personal contact information and the name of their preferred local firearms retailer.

The winner will be drawn after the flash sweepstakes closes on September 25. Ruger will announce the winner on September 26 and have the new model waiting at the winner’s preferred firearms retailer on Monday, September 29, the same day the product will be launched to consumers.

Last week’s winner, Robert from Florida, received his new Ruger® LCR® chambered in 9mm yesterday at Gainesville Target Range in Gainesville, Florida.

For flash sweepstakes Official Rules or to enter, visit To learn more about the extensive award-winning line of Ruger® firearms, visit or


About Sturm, Ruger & Co., Inc.
Sturm, Ruger & Co., Inc. is one of the nation’s leading manufacturers of rugged, reliable firearms for the commercial sporting market. The only full-line manufacturer of American-made firearms, Ruger offers consumers over 400 variations of more than 30 product lines. For more than 60 years, Ruger has been a model of corporate and community responsibility. Our motto, “Arms Makers for Responsible Citizens,” echoes the importance of these principles as we work hard to deliver quality and innovative firearms.

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Harry Buck

If you are giving away a DPMS GII in 308 let me know. I want one of them. That is one tough looking gun.

Harry Buck

I bought a 10/22 50th Anniversary 22 cal rifle. It has the built in laser. I added the 50 round mag. It is the perfect gun for target shooting.

I would love to own the new ranch rifle in 7.62 x 39. I like the ranch rifle in the AK round because it more accurate than an SKS or AK. It is also made in America which make it more valuable to me. I only buy things that are made in the USA.

Harry Buck


Is it possible to win in California ? + All the local shops are closed on Sunday and Monday.

Rickey O'Shields

I need this!

Rickey O'Shields

Wow, I would love to win this!