GREELEY, Colo. -(Ammoland.com)- Burris and Steiner Optics announce the hiring of Ryan Hennig as Director of Marketing.
Hennig will be in charge of developing the marketing and communications strategies for the Burris and Steiner USA brands.
“There are new and exciting things in store for both companies, and I’m thrilled to join them and be part of building upon the great legacy they have started,” said Hennig. “I look forward to working with the team, our customers, and our partners in the industry to continue delivering quality and innovative optics for sportsmen and women around the world.”
Hennig comes to Burris and Steiner with a strong marketing background. As vice president of marketing for Silver Star Brands, vice president of marketing for Brownells, and most recently director of ecommerce with Coleman Company, Hennig is poised to bring new energy to the Burris and Steiner marketing initiatives.
Originally from Green Bay, Wisc., Hennig grew up hunting and fishing the forests and lakes of the Midwest. He received his BBA in Marketing from the University of Wisconsin – Eau Claire and his MBA from the University of Wisconsin – Oshkosh.
Founded in 1971 and headquartered in Greeley, CO, Burris Company offers a complete line of premium optics, including riflescopes and sights for hunting, competition, and law enforcement; plus handgun scopes, spotting scopes, mounts and accessories.
For 70 years, Steiner has made trusted optics and eOptics for life’s defining moments. The successful pursuit and capture of these moments demands the fast and precise detection, location and identification of a distant objective. Whether the objective is wildlife, a marine bearing, law enforcement suspect or military combatant, Steiner products enhance an individual’s most important sense, vision, so that on land or sea –– Nothing Escapes You.