Land Leader Teams Up with Gunpowder as New Communications Agency of Record

Land Leader Screenshot
Land Leader Screenshot
Land Leader
Land Leader

Windsor, CO – -(  Land Leader, the premier online marketplace for rural land and recreational properties, has chosen Gunpowder to pilot their communications outreach and strategy beginning in August 2017.

In this position, Gunpowder will handle media relations, content creation and event support. Gunpowder will also serve as a resource in optimizing communications efforts for the company’s membership, made up of some the country’s most exclusive real estate and land sales brokers.

Founded in 2014, Land Leader specializes in farm, ranch and recreational real estate across North America. Their members are elite licensed real estate brokerages and agents that exclusively represent various types of properties across the country, including rural land, recreational properties, hunting and fishing properties, farms, ranches, timber land, luxury homes, waterfront properties and large tracts of land. Land Leader® professional land experts are the leaders in their exclusive territories and continue to represent their clients’ properties with trust, integrity, and a deep knowledge of land values.

“We are excited to work with an agency whose track record speaks for itself,” said Dan Brunk, director of marketing for Land Leader. “From their client roster to an unyielding passion for land conservation and the outdoors, we look forward to what Gunpowder will bring to our growing and thriving business.”

Gunpowder is a communications agency that has grown dramatically since it was founded in 2015. Gunpowder focuses on clients that have a more emotional connection with their stakeholders, driving action through innovative storytelling, content creation, distribution and media relations. Gunpowder works with leading brands in the outdoors including GoPro, Under Armour, Humminbird, Minn Kota, Weatherby and Ravin Crossbows. The Gunpowder team is made up of a group of enthusiasts that are passionate about the brands and categories they represent.

“Land Leader has carved out an interesting position as a marketplace where buyers and sellers can access unmatched listings of recreational and investment properties across the country and engage with true experts in land ownership and management,” said Gunpowder Founder Ryan Chuckel. “We look forward to helping the members of the organization share their stories with people looking to buy or sell their dream property.”

About Land Leader

With licensed brokers in 40 states, Land Leader is North America’s largest and most vibrant marketplace for farm, ranch and recreational real estate. Land Leader members are elite real estate brokers and agents exclusively specializing in land for hunting and fishing, farms and ranches, timber land, large land parcels, waterfront property and luxury properties. Through an interactive and comprehensive online experience, Land Leader TV and the company’s regular e-newsletter and publication division, buyers, sellers and investors can access listings and detailed information on land investment, management and improvement. Land Leader is based out of Windsor, CO, although their members are all over North America. View properties and brokerages at

About Gunpowder Inc.

Gunpowder has quickly become a powerhouse agency in the outdoors space, driving public relations efforts in the hunting, shooting and fishing categories for iconic brands including Weatherby, Under Armour, Minn Kota, Humminbird, Ravin Crossbows and GoPro. The agency is built on a commitment to driving earned media coverage and social engagement with enthusiast communities through a nimble, creative approach and by understanding how strong strategy and blue-collar work ethic can drive positive business results. More information is available at