“Approximately 77 percent of Americans own a smartphone and elk hunters certainly rank among them,” said Steve Decker, RMEF vice president of Marketing. “We designed the Elk Network to be mobile-first and mobile-friendly. The new Elk Network app is a logical step and easier way for users to keep up to date on all things elk, elk hunting and elk country.”
The app features highly visual and informational content updated on a daily basis. It also allows users to receive alert notifications as posts are made.
Its nine different channels include elk hunting tips and gear, recipes, RMEF’s conservation work, issues and advocacy, entire episodes from past seasons of RMEF Team Elk, other original productions and the opportunity for hunters to share their stories, photos and videos.
“Five months after its launch, the Elk Network already rolled over one million page views. We have received great feedback so far and aim to only improve interaction on the network as we go forward,” added Decker.
About the Rocky Mountain Elk Foundation:
Founded over 30 years ago, fueled by hunters and a membership of more than 222,000 strong, RMEF has conserved more than 7.1 million acres for elk and other wildlife. RMEF also works to open and improve public access, fund and advocate for science-based resource management, and ensure the future of America’s hunting heritage. Discover why “Hunting Is Conservation” on their website or 800-CALL ELK.