Southwick Associates has announced 2015 top brands for many hunting and shooting product categories.
Consumer information is essential to today’s business owners and marketers, and surveys often provide the best way to find out just what consumers are thinking.
While a growing number of sportsmen embrace the availability and convenience of buying hunting and fishing licenses online, the longstanding tradition of standing in line at a local bait and…..
Whether public or private, the amount of land available to hunters is limited and in many areas, shrinking.
Southwick Associates’ annual trend reports on the purchasing and activity habits of sportsmen have become essential resources for business leaders looking to guide their companies toward bigger…….
Although the outdoor market is one typically focused on male consumers, today, more than a quarter of all anglers are female, while women account for approximately 10 percent of all hunters and…….