Top Secret Deer Scents Chooses Trio Of Shooting Industry Marketing Veterans

Theory 13 Creative, Maxima Media and UrgeMedia.

Top Secret Deer Scents
Top Secret Deer Scents

PENSECOLA, FL –-( Portland Outdoors, owners of Top Secret Deer Scents, today announced an alliance of three aggressive marketing firms with a singular goal of guiding Top Secret products into the crosshairs of whitetail hunters everywhere.

As the most effective deer scent on the market, Top Secret’s unique patent pending process of “Oxygen Free from Collection to Bottle” makes it the only scent in the industry to be oxygen free.

Top Secret Deer Scents creator and industry innovator, Don Bell, says, “We’ve created a ‘Perfect Storm Team’ with the out-of-the-box ingenuity possessed by Theory 13 Creative, Maxima Media and Urge Media. Each element of the squad is aligned and the timing is ideal to burst open the floodgates.” This carefully constructed trio represents “diverse industry experience and explosive creative mastery ranging from PR, to social media, to the world of broadcast,” adds Bell.

According to Portland Outdoors President, Steve Burklow, “We’re well positioned to reinvigorate the scent market and promote exciting new products and technology by combining the individual talents of the three accomplished marketing firms on our team with the expertise of Don Bell.”

“Don Bell is to deer scents what Henry Ford was to the Industrial Age,” says Laura Evans of Theory 13 Creative, “and we’re honored to be included on his Top Secret Perfect Storm Team team for media and PR. One of the best things about Don is his gift for sharing his knowledge with others and his unyielding passion for improving every person’s deer hunting experience. It’s great to be a part of that,” said Evans.

Maxima Media’s Brandon Wikman adds, “The Top Secret culture invites imaginative social media and inspired digital campaigns that we’re poised to collaborate on with the rest of Don Bell’s team.”

“What hunter wouldn’t want to increase their chance of success?” asks Justin Roach of UrgeMedia. “While Don continues to redefine the scent industry, our aggressive expertise in broadcast will complete the Top Secret marketing triangle,” Roach commented.

Says Bell, “The Perfect Storm Team is outfitted to bring distinction to Top Secret Deer Scents and make serious noise, so cover your ears.”

To learn more about Portland Outdoors and Top Secret Deer Scents, contact Don Bell at [email protected], phone (251) 746-2609, (251) 362-5169 or visit or Facebook at

About Maxima Media:

Maxima Media, LLC is a full-service media agency that leads the industry in maximizing client communications to and with consumers through online and offline media channels. For more information on Maxima Media visit

About UrgeMedia:

UrgeMedia has the knowledge and expertise to drive your brand and boost revenue in the hunting and outdoor markets with products in TV, Internet and Social Media. For more information on UrgeMedia visit

About Theory 13 Creative:

Theory 13 Creative, LLC is a full service advertising and PR agency specializing in the outdoor industry. For more information please visit