Pete Brownell Named Chairman/CEO of Brownells, 2nd Adventure Group

Pete Brownell Named Chairman/CEO of Brownells, 2nd Adventure Group
Pete Brownell Named Chairman/CEO of Brownells, 2nd Adventure Group

GRINNELL, Iowa – -( Pete Brownell, the owner of 2nd Adventure Group Holding Company, is returning to serve as CEO of the organization, which includes well-known firearm industry companies Brownells, Crow Shooting Supply, and

In his new dual role, Brownell will serve as 2nd Adventure Group’s Chairman of the Board and will also serve as CEO of its brands.

The third-generation Brownell is no stranger to the role of CEO, having served in the position of overseeing Brownells and Crow Shooting Supply from 2012-2018. In 2018, Brownell became co-chairman with his father, Frank Brownell.

“I’m excited to be back in the business day to day,” said Brownell. “I’m going to work quickly to understand our customers and how all of our brands can adapt to their needs. I’ve been with my family’s company full-time since 1997 and I’m excited to work alongside our employees to find out how we can inspire, educate and outfit our customers to enjoy a lifetime of adventure.”

In addition to his work with his 83-year-old family company, Brownell is the past President of the National Rifle Association (NRA) and is past chairman of the National Association of Sporting Goods Wholesalers (NASGW). He is a Trustee with the US Army Command and General Staff College Foundation and serves on the Boone & Crocket and Special Operations Wounded Warriors (SOWW) boards of directors.

About 2nd Adventure Group

2nd Adventure Group is a holding company owned by Frank & Pete Brownell designed to align brands and channels that empower people to be inspired, educated, and outfitted for a lifetime of enjoying and sharing the spirit of adventure. Its current brands include Brownells, Inc., Crow Shooting Supply, and Big Springs Shooting Complex.

About Brownells

Serious About Firearms Since 1939™, Brownells is the world’s leading source for guns, gun parts and accessories, ammunition, gunsmithing tools and survival gear. With a large selection of both common and hard-to-find items, and an extensive collection of videos, articles, and gun schematics, Brownells is the expert for everything shooting-related. Committed to maintaining our great traditions, Brownells has more, does more and knows more – and guarantees it all, Forever. For more information or to place an order, call 800-741-0015 or visit Stay up-to-date with Brownells on YouTube, Facebook, Twitter and Instagram.

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I find it hard to buy anything from Brownells these days. It’s usually to be had somewhere else and cheaper.


Even when prices are good, shipping is usually high.


Yeap I quit buying online at a few other places. Just for that fact.


After I read this article I checked Brownells price of a pistol I may purchase. Lots of places are much lower price.


One might find a product cheaper…lower price,,,,and cheaper shipping else where. But, no one, NO ONE will find a more quality organization and people to do business with, that supports the shooting sports and your rights/freedoms/liberties more than the Brownell companies. Confirmed through 21 years relationship with them as a FFL, and now another 27 years ex-FFL as a run of the mill customer. Never, never, never, a bad experience. Very rarely did anything to awry in the relationship, but when it did , they are imperfect humans as well, it was instantaneously corrected. The illusional sweetness of “cheap” prices,… Read more »


I agree with Arny’s comment. Brownells was my go to source during my first two decades of shooting. Now for the last two years they have been over-priced, I haven’t purchased anything from them unless it was unavailable any where else. Sorry to see you go Brownells’s!


Awesome! I wish you could have cleaned house at the NRA while you were there.


Dd he even try?


Yes. After seeing first hand how the organization and its bylaws are set up to basically ensure Wayne is in control for as long as he chooses to be and seeing that the majority of the board was firmly in Wayne’s pocket, Pete resigned in disgust. Tim from Military Arms Channel gave a good rundown on it in one of his videos.