A significant number expressed their utter disgust and resolve to never support the Association again under any circumstances.
What Do Members Really Think About Their NRA Organization?
Sportsmen Surveys
Today is Thursday, June 19, 2025 
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Study: Americans Overwhelmingly Own Firearms for Protection
Gender and race/ethnicity emerged as robust sociodemographic correlates for ownership for protection. Women, black and Hispanic people were more likely to own firearms for protection…
HunterSurvey.com and AnglerSurvey.com: The Importance of Being Heard
The surveys available at HunterSurvey.com, and AnglerSurvey.com provide the easiest and fastest way for sportsmen to provide feedback to make sure leaders have the information they need to support….
Recent Survey Shows Consumers Choose Plano Bow Cases More than Any Other Brand
Southwick Associates, the nation’s premier outdoors market research firm, has announced the brands hunters and shooters purchased most frequently in 2014.
A Record Number of Americans Participate in Outdoor Recreation
These findings are part of The Outdoor Foundation’s 2014 Outdoor Recreation Participation Topline Report, the leading report tracking American participation trends in outdoor recreation…
Top Hunting and Shooting Equipment Brands for 2013
Southwick Associates has announced the survey results of brands hunters and shooters purchased most frequently in 2013…
Sportsmen Prefer Products Made in U.S.A., But There’s a Catch
When asked how important it is for American sportsmen to buy products made in the United States, surveyed hunters & shooters overwhelmingly support the idea of ‘buying American’, but…
Women & The Changing Face Of Shooting Sports, How You Can Help
With 20% of current shooters having taken up the sport in just the last five years, a new generation has emerged with a completely different demographic profile…
Survey Reveals What Influences Hunters & Anglers to Make a Purchase
A new survey conducted by Southwick Associates on what influences hunters’ purchases sheds light on how manufacturers in the hunting industry might best market to their consumers…
Southwick Firearms & Ammunition Market Report Reveals Never Before Seen Data
Businesses involved in the shooting industry might be surprised to know in which product categories are most of that money is being spent…
Top Hunting and Shooting Equipment Brands for 2012
This list has been compiled from the 35,081 internet-based surveys completed by hunters and target shooters who volunteered to participate last year…
With Ammunition Costs On the Rise, Some Shooters Turn to Reloading
With soaring ammunition costs and shortages of cartridges on store shelves making headlines in recent months, many shooters are wondering how they are going to find or afford enough rounds…
Membership in Shooting Ranges & Sporting Clays Clubs Increases Over Previous Year
recent survey of more than 5,000 shooting enthusiasts conducted on ShooterSurvey.com discovered approximately one third 32 percent of active shooters respondents claim membership at a shooting range…
Remington Named Top Brand for Rifles, Shotguns & Rifle Ammunition in Recent Survey
Southwick Associates announced the brands hunters and shooters purchased most frequently in 2011 from 41,923 internet surveys by hunters and target shooters.
Warning – Anti-Gun Survey of Firearms Dealers Under Way
The survey asks dealers questions about their business, their reasons for being in the business, their support for gun control, and their customers…
Firearms Industry Warns Retailers of Anti-Gun Survey
NSSF is urging extreme caution should retailers decide to participate in a firearms licensee survey being distributed by anti-gun researcher and activist Garen Wintemute of the University of California at Davis…
Declining U.S. Gun-Ownership – Reality or Wishful Thinking
Whenever there is a statistic that the firearm-prohibitionists can manipulate to their advantage and use against us, they jump at the opportunity…
Southwick Associates Honored for Groundbreaking Shooting Sports Research
Research organization Southwick Associates was honored this week by the NSSF for their groundbreaking research that has helped better understand and serve the needs and habits of people who enjoy the outdoors…
Top Hunting and Shooting Equipment Brands
Bushnell, Hornady, Remington and Winchester are named most often, but 23 different brands appear in a new list of the most-purchased hunting and shooting equipment…
Top Hunting and Shooting Equipment Brands for 2010
Southwick Associates has announced the brands hunters and shooters purchased most frequently in 2010…
Despite Persistent Economic Woes, Hunting and Fishing Purchases Are Holding Steady
While a still-struggling economy and near-record unemployment remains, it appears the spending habits of sportsmen in 2010 have stayed the course…
Ted Nugent Wins as Favorite Celebrity Hunter
Outdoors Magazine is happy to announce that as the winner of the title “Favorite Celebrity Hunter” is Ted Nugent…
Outdoor Foundation Releases 2010 Outdoor Recreation Participation Top Line Report
In 2009, American participation in outdoor recreation was marked by encouraging growth in important segments of core outdoor activities…
Remington Pump 12 Gauge Still the Top Brand, Style & Gauge of Shotgun
This from a panel survey composed of hunters and shooters from across the U.S., that tracks monthly hunting and shooting participation and purchasing activity…
NSSF/Harris Poll: Target Shooting, Home Defense Top-ranked
The poll also showed that 43 percent of respondents, which equates to nearly 98 million people, expressed some level of interest in participating in the shooting sports or hunting…
