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Crimson Trace

Crimson Trace

Wilsonville, OR - -( If you are seeking an opportunity to “test drive” a Crimson Trace product and determine how it feels in your hands, then consider heading to a Cabela’s store near you.

At numerous Cabela’s stores across America, customers will be able to feel and engage various Crimson Trace products—Lasergrips, Laserguard , Lightguard , Rail Master and others—that are preinstalled on special display handguns. The displays help gunowners experience Instinctive Activation™ that activates the laser with a normal grip of the firearm.

“These in-store displays are part of Crimson Trace’s ongoing efforts to help educate customers about the benefits of equipping their home- and self-defense firearms with lasers, and Cabela’s is a great partner in, and avenue for, this effort,” said Jeff Goddard, Crimson Trace Director of Sales.

“Customers in all Cabela’s stores can also ask to see the many Crimson Trace products at the gun sales counters where store staff can provide many useful details and answer any questions.”



These customer experience opportunities are the result of special in-store areas that feature Crimson Trace products in an easy-to-find—and engage—display. There’s also information—and Cabela’s staff—in the firearms sections to help customers select the right laser sighting system and light products to fit their firearm(s). The displays will also offer customers free Crimson Trace DVDs—The Laser’s Edge.

The Crimson Trace product displays are available in Cabela’s stores in these cities:

  • Buda, TX
  • Fort Worth, TX
  • Hamburg, PA
  • Triadelphia (Wheeling), WV
  • Glendale, AZ
  • Hazelwood, MO
  • Kansas City, KS
  • Allen, TX

All Cabela’s stores continue to sell a full selection of Crimson Trace products and customers can always buy the products through the company’s online website ( or from the pages of the Cabela’s catalog.

Crimson Trace will celebrate 20 years of laser sight manufacturing and customer service in 2014. The company’s goal is to make laser sighting systems standard equipment on every personal protection firearm in the United States. All Crimson Trace products are Made in the USA. More details are at



Crimson Trace, the acknowledged industry leader for laser sighting systems and tactical lighting for firearms, is based in Wilsonville, Oregon.  Its award-winning innovations include Lasergrips and Laserguard and Lightguard- all with Instinctive Activation. Additionally, the company’s product line includes the Defender Series and Rail Master platforms – all are proudly designed, engineered and manufactured in the USA. More details are available at: or by calling 800-442-2406.

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