Sitka Gear Goes Fanatical On Whitetail

Sitka Gear Goes Fanatical On Whitetail
An Abundance of Features Make the Fanatic the Flagship Piece for Whitetail Hunters.

Sitka Gear Fanatic Jacket
Sitka Gear Fanatic Jacket
Sitka Gear
Sitka Gear

NAPA, CA –-( Sitka Gear, the industry leader in performance hunting gear, introduces the Fanatic Jacket and Bibs featuring the Optifade Forest concealment pattern.

This marquee product offering has been specifically and scientifically designed for the hardcore whitetail hunter.

A key design feature on the Fanatic Jacket is its diagonal zipper design, which allows for a kangaroo pocket for hunters to keep their hands warm and ready for that next shot. This feature also places the zipper on the hunter’s shoulder and not in front of their chin.

The fully articulated arms, knees and seat eliminate the bulkiness and make it very comfortable, perfect for extended sits. In addition, the bibs feature an aggressive knee articulation for superior comfort and performance while on the stand. The Fanatic Jacket also incorporates a grunt tube slot and range finder pocket, making this the ultimate and most versatile jacket for whitetail hunters on the market.

The Fanatic Jacket and Bib Specs:

  • 130 grain Primaloft insulation
  • WINDSTOPPER fabric
  • Removable Hood
  • Internal wrist gaskets to seal in warmth
  • Full side zips on bibs for ventilation and easy on/off
  • Cargo pockets for gear
  • GORE OPTIFADE Forest pattern
  • Available in sizes small to 3XL
  • MSRP: Jacket $369 Bib: $329

Sitka Gear’s top-quality products feature the most scientifically advanced visual concealment pattern ever to hit the market – GORE OPTIFADE Concealment, the first-ever concealment based on the science of animal vision.

The unique micro-pattern considers the way a deer or other ungulate perceives color, the ratio of positive to negative space and other visual elements to create an effect that allows the hunter to blend with the animal’s perception of the environment. The macro-pattern breaks up the symmetry of the human body so that if a hunter is detected, the animal will not be able to identify the hunter as a predator.

About Sitka Gear, Inc.
Sitka Gear is the leading manufacturer of high-performance hunting apparel that utilizes cutting-edge technology to keep hunters warm, dry and comfortable in any condition. For more information about Sitka visit or call 877.SITKA-MG.

About W.L. Gore & Associates (
Perhaps best known for its consumer products like GORE-TEX® fabric and ELIXIR® guitar strings, Gore is a leading manufacturer of thousands of advanced technology products for the electronics, industrial, fabrics and medical markets. The company is headquartered in Newark, Delaware, posts sales of approximately $2.6 billion, and employs 9000 associates at 30 locations throughout the world.

GORE, GORE-TEX, OPTIFADE and designs are trademarks of W. L. Gore & Associates, Inc.© 2010 W. L. Gore & Associates, Inc., 295 Blue Ball Rd., Elkton, Maryland, 800-431-GORE,