Can a Gun Shop Build a $2.5 Million Combative Firearms Training Business In 5 Years?

Pulse O2DA Firearms Training
Pulse O2DA Firearms Training
Pulse O2DA Firearms Training
Pulse O2DA Firearms Training

Chicago, IL – -( Pulse O2DA Firearms Training, Inc. announced today the nationwide rollout of it’s Authorized Training Partner (ATP) program.

The ATP program offers comprehensive combative firearms training resources and opportunities to gun shops with the potential of generating $2.5 million of incremental revenues within 5 years.

In addition to a full slate of combative firearms training courses, the program offers training manuals, an online monthly subscription site and a complete set of point-of-purchase tools, marketing support and sales training. Mike Smock, cofounder of Pulse O2DA offered:

“Gun shops can potentially generate significant revenue and margin by integrating our ATP courses, programs and products into their business model. We’ve designed the ATP program so that a gun shop can start small with minimum risk, then expand as they see results.”

Pulse O2DA Firearms Authorized Training Partner Program
Pulse O2DA Firearms Authorized Training Partner Program

Positioned to fit alongside recreational, administrative, and open shooting segments, the ATP combative firearms offering can be packaged in several different formats in order to accommodate the needs of any shop or range. Ron Danielowski, cofounder of Pulse O2DA said:

“All of the products and services we offer synchronize with our Training Ladder which guides the customer along a training path that begins with basic handgun familiarity and culminates with 3-gun competencies deployed via small unit tactics to defend business and community.”

The program has been under development for more than 2 years with various facets introduced and tested in the upper-Midwest resulting in 28 ATP’s to date. Tim Baldwin, owner of Shooting Sports, an early ATP located in Moline IL. said:

“We believe the ATP program is a huge opportunity for Shooting Sports. The Pulse O2DA Training Ladder gives us a methodical approach to grow our training relationships with our customers and the incremental sales of guns and ammo we think will be significant.”

Gun shops interested in more details about the ATP program can view an online presentation at this location:

Interested gun shops can schedule a teleconference briefing in order to review the opportunity in detail including the assumptions driving the $2.5 million, 40% margin ATP 5-year business model. Visit the above link for more information.

About Pulse O2DA Firearms Training, Inc. We offer training classes, sell manuals and have an on-line subscriber based gun fighting portal called the Pulse O2DA Armory. If you are serious about weapons training and you enjoy learning — not just the mechanics, but also the theory, strategy and tactics that allow you to dominate a lethal threat confrontation — then register for a course, buy our manuals, or subscribe to the Pulse O2DA Armory.

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