Paso Robles, C.A.—(Ammoland.com)-Weatherby Inc., legendary firearms manufacturer, is pleased to announce an unprecedented industry campaign for women, by women.
The Women of Weatherby has been established to empower and inspire the dreams of all women hunters and shooters, by providing essential information, tools and valuable opportunities to maximize their outdoor experience.
The Women of Weatherby team is comprised of three women known for their fierce independence, positive influence and unconditional love of the outdoors; Haley Heath, Rachel Ahtila and Karissa Pfantz. Haley has traveled the world hunting all types of game, and hosted a number of television shows on The Sportsman Channel including “Family Traditions with Haley Heath.” Rachel is a professional hunting guide specializing in backcountry sheep, mountain goat, caribou, and moose adventures in British Columbia. Karissa is an avid, do-it-yourself, western big-game hunter. She grew up in Montana and has been hunting since she was 12. Currently she is a freshman attending Willamette University in Oregon.
“We were fortunate to find individuals with vast experience and authenticity to represent our Women of Weatherby campaign,” said Adam Weatherby, Chief Operating Officer, Weatherby. “Haley, Rachel and Karissa are true ambassadors of the hunting and outdoor lifestyle. They have the unique ability to establish a sisterhood for women that share a common interest in hunting and shooting.”
The Women of Weatherby team, along with Team Weatherby’s Jessie Duff, are creating a community that provides information, opportunities, and products specifically for women, by women. This program creates a foundation to inspire the dreams of women at every level of hunting and shooting.
Weatherby has devoted an exclusive website to this campaign, www.WomenofWeatherby.com. Join the exclusive Women of Weatherby sisterhood, and share the thrill of the hunt.
Weatherby encourages all NRA Annual Meetings and Exhibits attendees to visit booth #1911 this coming weekend, April 10-12, for an opportunity to meet these exceptional women and the newest members of the Weatherby family.
The Women of Weatherby will be signing autographs and visiting with NRA members at the following times:
Friday and Saturday April 10th and 11th between 3:00-5:00 p.m.
Sunday April 12th between 2:30-4:30 p.m.
Note to Media: To schedule an interview with the Women of Weatherby team, please contact Taylor Nahrgang via email at [email protected].
About Women of Weatherby
The Women of Weatherby™ is a group of authentic outdoorswomen who serve as the primary liaison between women and the legendary firearms company, Weatherby. Avid hunters and true shooters, these exceptional women strive to inspire the dreams of all women interested in the outdoors. For information on the Women of Weatherby™ visit www.WomenofWeatherby.com.
About Weatherby
Founded in 1945, Weatherby, Inc.’s line features the distinctive WBY-X products as well as the popular Vanguard and legendary Mark V rifles (production and custom); Threat Response shotguns and rifles; over/under, semi-auto and pump shotguns; premium ammunition; and shooting accessories. For more information, go to www.weatherby.com. The company is based in Paso Robles, Calif., and invites all hunters and shooters to visit its free online community at www.weatherbynation.com or Facebook page at www.facebook.com/Weatherbyinc. Follow @weatherbyinc on Twitter.
